Welcome Metatourists,
It’s safe to say that we are well and truly in peak tourist season. Everywhere I go I am meeting tourists here in Ireland. They come for the Guinness and stay for the charm, many never leave. June has been a busy month here at the MTA as we continue to explore the range of skills that tourism professionals can bring to our new immersive environments and also dive into future threats to the industry that we call care deeply about.
Last month we began to look at 6 overall threats to the future of the tourism sector. From Mass tourism to political instability, these macro economic factors are sure to play a role in the sustainable development of travel products and services. This month we dove a little deeper into the first threat, Mass Tourism see here.
Also, this month I would like to extend a warm welcome to Rhett from Martini Travel who I had the pleasure of speaking with about all things travel related and the role of virtual environments in future travel experiences. Thank you for joining us Rhett and we look forward to exploring the hybrid future of travel with you.
IN THE NEWS
Lufthansa in-flight entertainment is being upgraded to include virtual reality Read more
New Skift Research- Travel Venture Capital Hit a Decade Low in 2023 Read more
York University Professor receives 1 million for new Indigenous Metaverse Project Read more
Decentraland Gaming Expo explores the future of Web3 Gaming in Virtual Worlds Read more
IKEA is hiring in the Metaverse Read more
Digital Twins could revolutionize planes, cars and hearts Read more
Free Virtual School Trip launches to provide wider access to art lessons in the UK Read more
MTA has launched a LinkedIn Series to explore the Future of Travel & Technology Read more
PARTNER SPOTLIGHT - SITEnetwork
SITEnetwork has teamed up with Paralell Worlds to create a hybrid metaverse for tourism, based on engagement in real places and in their digital twins. The digital twins create gateways for visitors to experiences places, cultures and history before during or after a visit.
The group use NFC chips embedded into clothes and bracelets that can be used to earn souvenirs through gamification and this will be used at The Edinburgh Fringe Festival this year. The virtual spaces showcase the destination architecture and culture and are driven by marquee events.
Their first confirmed destinations are New York, Mexico and Scotland. They are working directly with tourism bodies to build their solutions. You can read more about this exciting project here.
METAVERSE EVENTS
26 - 28 June Decentraland Gaming Expo - MTA Founder Lisa will speak about bridging virtual worlds - Add to Calendar here
26 July MTA LinkedIn Live Series - Travel Tech Trends & Metaverse in the Aviation Industry - Speakers from Lufthansa Innovation Hub and Luxury Travel Guide Register Here
23 August MTA LinkedIn Live Series - Travelling from Pleasure? B2C Travel Technology - Speakers from SiteNetwork, The Web3 Travel Alliance and Mintpass (Registration opens soon)
29 – 30 Oct AWE EU 2024 (Vienna, Austria) - MTA Founder Lisa is Chairing a track at this conference so please connect to learn more.
4 - 6 Dec Immersive Tech Week - Rotterdam - Learn More
METAVERSE JOBS
Meta - Metaverse Creator Relations Manager
Roblox - Multiple Engineering Roles
Spatial - Senior Product Manager, NYC or Remote
Decentraland - Senior Unity Engineer
RECOMMENDED READS & PODS
Protecting Children in Virtual Worlds - EU Parliament Digital Issue Address
How AI is Shaping the Future of Shopping in the Metaverse
Position Paper of the Swiss Metaverse Association on Legal, Tax and Regulation in the Metaverse
JOIN US
We welcome all who are interested in the business of travel to join us at the MTA and work together to ignite, inform and inspire the hybrid future of travel. The MTA is committed to exploring and developing a greater understanding of the potential that advanced technologies offer when creating new tourism business models and enhancing existing travel services.
Please share our Global Future of Travel Survey so that we can gather as many insights as possible to share with the community.
Feel free to share your Metaverse or Travel news with us.